Whole Foods Values Matter

for Whole Foods

Whole Foods is the world’s largest retailer in natural and organic foods. As the company expanded in the southeast, it sought to highlight regional purveyors as part of its “Values Matter” campaign.

1504 led production on two documentary-style commercials in West Alabama featuring a shrimp harvester (Greene Prairie Aquafarm) and organic produce farmer (Sunrise Organic). The stories raised awareness for new market locations, which involved creating social media edits specifically for Instagram.

Content

Scriptwriting

Video Production

Video Editing

Film Production

Film Editing

Multimedia Storytelling

Story Development

Strategy

Content Consulting

Concept Development

Digital Marketing Campaign

Web

Architecture

Copywriting

Art Direction

Design Management

App

Game

Event

Credits

Director and Editor: Tyler Jones

Production Assistant: Ellie Stayner